Delightful, ingenious and beautifully designed—Philip Pullman

Eliot's book darts with a nimble wit, sentences arcing from one page to the next so you must turn the entire thing as you read, an experience I had not had since the labyrinths of Mark Z Danielewski's novel House of Leaves. Ariadne's red thread runs throughout, a sinuous scribble forming mazes, but also minotaurs and Mephistopheles and Lara Croft.—New Statesman

Genuinely odd . . . you'll want to buy copies for all your friends—Spectator

A hypnotising and strangely physical experience. Uniquely magical, each page offers new delights. Many books are described as 'journeys' but Follow This Thread really is one.—Alan Connor, author of Two Girls, One on Each Knee

real labyrinthine fun ... a remarkable feat of creativity—Bookseller

Beautifully immaculate degree zero prose . . . a coherent and exhilarating experience—Greg Bright, the 'Maze King'

The illustrations encourage the reader to follow a single red line as it surges and zigzags from page to page, sometimes making us read upside down or back to front. It turns reading into a game in which the book is both a puzzle and its own solution, and the results are variously enticing, frustrating and addictive - not unlike a real maze—Guardian

A captivating and informative ode to the maze—Publishers Weekly US

An utterly unique reading experience.—Booklist

Follow This Thread can be thrillingly odd and disconcerting, its narrative twists and turns mirrored as the text shifts through various orientations on the page—Eurogamer